Akshay, who is synonymous to thrills, surprised everyone when he made his entry to the yacht coming on a jet-ski.
Accompanying the actor for the promotion were his co-star Aditi Rao Hydari, and popular rapper Yo Yo Honey Singh, who has sung and composed the track "Party all night" for the film.
In Dubai, Akshay is also likely to launch the song "Har kisi ko nahi milta" from the film. The song features Sonakshi Sinha along with the superstar.
The song is a reprised version of the original which is from the 1986 film "Janbaaz".
Co-produced by Viacom 18 Motion Pictures, Cape Of Good Films and Ashwin Varde Productions, "Boss" is releasing Oct 16.
Also starring Shiv Pandit, Danny Denzongpa, Ronit Roy and Johnny Lever, the movie is directed by Anthony D'souza.