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Amitabh Bachchan denies taking money to endorse channel

Amitabh Bachchan yesterday reacted to reports that he was apparently paid Rs 6.1 crore to endorse Doordarshan’s Kisan channel.

Amitabh Bachchan
Amitabh Bachchan

Big B stated, “I have not entered into any contract with Doordarshan for endorsing their channel, DD Kisan, and neither have I received any money from them.”

He added that he worked with an advertising agency for the campaign of DD Kisan and did not receive any money from the agency either. The Big B said, “I work pro bono on various issues and DD Kisan channel is one of them.” The channel was recently launched to telecast information on agriculture and related subjects.

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