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Box office: Dull phase will continue

Say trade analysts till 'Agneepath' releases on Republic Day

None of the four films that released last Friday registered  opening worth mentioning. Trade analysts unanimously state that they didn't expect anything from Chaalis Chaurasi, Sadda Adda, Ghost or Tutiya Dil.


A still from Ghost

They further add that the coming weeks will continue to be dull till the Hrithik Roshan starrer Agneepath releases on January 26.

When asked whether no major release was scheduled because Abbas-Mustan's Players was opening on January 6, veteran trade analyst Amod Mehra replies in the negative.
 
"Initially, Agneepath was scheduled for January 13, but since it couldn't be ready in time, producer Karan Johar delayed it a bit," he says, adding that the four releases didn't work as they were non-star films.

He goes on to add, "Chaalis Chaurasi fetched decent reviews, but that hasn't helped in getting people to the theatres."

Aditya Choksi attributes Ghost's box office numbers to the horror genre having a bigger market than a non-star film.

"That's a proven fact, time and again. The horror movies by the Ramsays never had any main hero. Their films catered to the frontbenchers. So considering its low cost, Ghost has done well in Central India," he sums up.

Meanwhile, Players continues its downslide. Komal Nahta, editor of koimoi.com points out, "Viacom 18 Motion Pictures, the producers of Players, will lose a part of their heavy investment."

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