Fashion of illusion

Experience illusion, desire and sensuality at Seema Singh's fashion show, where she will display her latest collection, Maya. The Guide gets an exclusive peek at the designs that are going to be on display

Pune-based fashion designer Seema Singh is all set to mesmerise Pune fashionistas with her unique and contemporary collection. The new ensemble, titled Maya, has deigns in chiffon, georgette, net and velvet and the collection will be launched through a fashion show this Friday at the lounge Maya, which also opens its doors on the same day.

Net and chiffon flowy dress  Models: Dipna Patel and Ragini Mahajan,
Hair and Make-up: Shabana Sheikh. Pics/M Fahim

The collection
"Desire, illusion, sensuality interlaced in the design is what Maya is all about," says Singh. Seema's designs are contemporary with western cuts and include a dash of Indianness. The colours she has used in her creations include beige, peach, grey, blue and red. In her collection you can find a variety ranging from a velvet tube dresses with zardozi work to a blue flowing georgette dress with embellishments.

Fashion designer Seema Singh

"The idea was to present a resort line and something everyone could relate to. Maya is an illusion, and hence, I expanded the colour pallete. These outfits are not just limited to the show and will be available at my store as well," she informs.

Velvet with zardozi work tube dress

Style quotient
Each design has been created to suit the city's fashion statement. Minimalistic with a dash of oomph and sensuality, the collection is a must-watch. Keeping the Indian figure in mind, the collection is smart and will suit all occasions. Though there isn't any mix and match option in the designs, Seema suggests that if someone is not comfortable wearing the bikini blouse with the lehenga, they can try on the brocade blouse instead.
Fit for the urban woman, these outfits are hassle-free and easily manageable. Seema suggests one could enhance the look of the dress by accessorising it or "Just keep it simple and let the dress do the talking," she says.

The showstopper for the fashion will be model Pooja Chopra. With new unique designs, you have multiple reasons to head to the venue -- take a look at the collection and also the city's newest party hub.

On November 11
At Maya, Ganesh Park, Wagholi, Nagar Road.
Price Rs 8,000 onwards

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