When it comes to healthy hair, the grass always seems greener on the other side. So when I hear about Kerastase’s new product Initialiste, which the company claims has been designed after 24 years of stem cell research and makes your hair healthy and strong, I decide to give it a go. The scalp and hair concentrate is used as part of a ritual and can also be used at home.
At the b:blunt salon at Hughes Road, the head trainer Nicola is more than helpful. After examining my hair, she declares something I, unfortunately, was aware of -- that I have an oily scalp and my hair needs nourishment. And she has just the solution for that -- an intensive nourishment express ritual. After making sure I am comfortably settled in, she proceeds to rinse my hair with a shampoo suited to my hair type. After shampooing and towel drying my hair, Nicola applies the Kerastase fusio dose, that strengthens and protects the hair.
She also applies a masque to lock in the natural oils of the scalp. With the backdrop of some soothing music, a wonderfully relaxing head massage follows, one that almost lulls me to sleep. And it is almost with reluctance that I get up for a hair wash.
After washing my hair, she applies Initialiste to the scalp. A quick gentle massage to the scalp with her fingertips and the job is done. Although, hair strengthening is a slow process, my locks do feel bouncier and softer after the ritual. The last step is styling with Kerastase Elixir Ultime and as Nicola blowdries my hair, I think this is 1,700 bucks well-spent. But am I ready to shell out R4,200 for a 60 ml bottle of the product for home use? Well, that’s something I’m still debating.