Their new book The Winning Way, released in the Capital yesterday, explores the mantra of success which every individual can apply in life
Their new book The Winning Way, released in the Capital yesterday, explores the mantra of success which every individual can apply in life
Last week, while reading Andre Agassi's candid autobiography Open, I realised that barring a few, most books by sportsmen are either prosaic accounts of their achievements or didactic narration. Sport has power to move the nation and I wondered if personalities related to Indian sports could come up withu00a0 fresh ideas for a book that will have a mass appeal. 
Then I got to know about The Winning Way. Neither a narrative nor a boring compilation of text, this book by commentary czar Harsha Bhogle and his wife Anita (who herself is an IIM-A graduate), is an interesting document of business sessions and interviews that they conducted across India over a span of few years. They gave examples from the sports world, put them in a real life scenario and showed how any
situation can be turned in one's favour with right attitude and the passion to excel. The book was launched in the Capital on Wednesday. Here is what Harsha and Anita revealed to Delhiites after an interview about their book and more. Read on:
Q. Why did you choose to combine cricket with management?
Anita: Cricket is one sport which has the power to bring Indians together. So we thought that it would make sense to marry cricket with managerial tasks to explain the formula of success. I handled the brand and business aspect while Harsha took care of the sports aspect to develop a well-structured content. What do sporting champions do, what makes winning teams, who is a good leader, why do only some teams keep winning while others win only for a while and then lose are some of the many answers detailed in the book.
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Q. How is the book different from other management books?
Anita: A lot of management books are full of jargon and are too technical. Lessons from some 300 corporate sessions have been compiled in simple language in this book so that even a child can gain from it. It's a light read which will strike a chord with you and examples from the cricketing world make it interesting.
Q. Do you believe in shortcuts to success?
Harsha: No. Shortcuts are not successful in any field. You may win once by fluke or luck but to be victorious again and again consistently, requires strategy and the right attitude.
Q.Winning is a double-edged sword. What is your advice to losers?
Harsha: The term 'winning' is very relative in nature. It can have different connotations for everyone. Winning nationals but losing at international level does not mean a person is a loser. Losing teaches you a lot. Winning and losing have many aspects to them and we have explained them all in our book.
Q. Who has been the best leader in the Indian cricket team so far?
Harsha: We had different kinds of leaders over a period of time who have been successful in their own right. Ganguly was a good leader. Also, I like the composed attitude of MS Dhoni. He is doing the right things for the team.
Q. What sells best on TV- baritone, bra straps or experience?
Harsha: It doesn't matter to me. People have varied opinions and we should not pay attention to everything that is being said or is around. We just have to give our best. The audience is clever enough to decide what suits them the best!
Q. Do you think the charm of commentary is fading away with new wave of commentators whou00a0 are inexperienced and speak incorrect English?
Anita: I think communication should be effective, only then will it be enjoyable and people will remember it.
Harsha: I'll give my elaborate comments on this in my next interview probably!
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