Jagran Pehel launches Gender Barabar, a pan-India photography contest, to sensitise people about gender equality
In a bid to promote women's empowerment and gender equality, Jagran Pehel, the strategic social initiative wing of Jagran Prakashan Limited, is organising a nationwide photography contest called 'Gender Barabar' on the theme of girl child.
The contest is aimed at encouraging active participation of creative minds from across the country while capturing the theme aptly through eyes of a lens.
Gender Barabar, the movement, will be realised with involvement of like-minded organisations. Speaking about the campaign, Anand Madhab, National Head of Jagran Pehel, said, "We are aiming at sensitising people on the issue of girl child, especially in relevance to the declining sex ratio figures that our country is witnessing. I look forward to a larger participation by people so as to make this entire effort worthwhile."
The initiative aims to create a public awareness on the issue and sensitise people towards the cause, using a silent yet an effective means of communication.
Capturing different aspects of being a girl child through the eyes of a lens and disseminating the same to a larger audience is the basic concept of this contest. The participants can send entries in certain sub themes like birth, adolescence, adulthood, womanhood, old age etc.
The entries for the contest will be open for next 20 days starting today, the National Girl Child Day. This will be followed by selection of best of the works collected by a panel of distinguished jury members. The photographs of top 30 entries will then be showcased in grand finale event in Delhi on March 3 and 4 during International Women's Week, along with the felicitation of the winners.
The winner of the contest will take home a cash prize of Rs 51,000, while the runner-up and the second runner-up will win Rs 31,000 and 21,000 respectively.
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