Los Angeles: Playboy model Katie May died on Thursday after suffering from a serious stroke. She was 34.
May's brother confirmed her death. The model, known as the 'Queen of Snapchat', was hospitalised before she was finally taken off life support, reports tmz.com.
"It is with heavy hearts that we confirm the passing today of Katie May -- mother, daughter, sister, friend, businesswoman, model and social media star -- after suffering a catastrophic stroke caused by a blocked carotid artery on Monday," he said in a statement.
"Known as MsKatieMay on the internet and the 'Queen of Snapchat', she leaves behind millions of fans and followers, and a heartbroken family," the statement read further.
Later on Thursday, May's family created a website called GoFundMe to raise funds to support her 7-year-old daughter Mia. The donation will later be used for Mia's education.
"Anyone who was lucky enough to know Katie May was truly blessed by her incredible heart, mind and soul," the page reads.
"She was an inspiration and a guiding light to so many people in this world. Please help us by donating money to support her daughter and best friend Mia. Mia was Katie's whole life, so please help Katie, Mia and us by donating money to Mia."