Capital-based Mahagun India (P) Ltd. has also introduced its new corporate identity with a new logo. The decision to rope in SRK was based on the similarity of the company's ideology.
'Great names are built with consistent performances, and Shah Rukh and Mahagun have both built their reputation with excellence in performances every time giving each of them an appropriate tag - 'A name that performs',' Dhiraj Jain, director, Mahagun India (P) Ltd, said in a statement. Shah Rukh, who is busy with the promotion of his forthcoming Diwali release 'Jab Tak Hai Jaan', appears in a print ad for the company, wearing black.
Spotted: Virat Kohli, Anushka Sharma and other celebs at Mumbai airport
Photos: Salman Khan's 'special friend' Iulia Vantur at a song launch
Photos: Hrithik Roshan, Anushka Sharma, other celebs dazzle at event
In Pictures: Sex scandals involving Indian politicians
Photos: Abhishek Bachchan and Farah Khan at Boman Irani's birthday bash