Drop by Tranceforme, the home décor store at Mahalaxmi that is bringing together fashion designers from nine Indian cities under one roof for a two-day exhibition.
Phentiya prints from Udaipur’s Aavaran
Some of the coolest labels on display will be Ahmedabad’s Button Masala where designer Anuj Sharma uses the fastest and cheapest technique of making a garment by using only buttons and rubber bands instead of stitching it, and Baroda’s Sartorial by designer Swati Goradia, who provides international cuts with Indian traditional craftsmanship.
The Tranceforme store
There is also Udaipur’s Aavaran which provides indigo-dyed Phentiya prints. These dark-coloured ghagras are said to help retain the fertility if worn by pregnant women.
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