Washington: An independent brewery headquartered in Britain, has come up with a novel approach to protest Russia President Vladimir Putin’s views of gays, just in time for the Olympics with an anti-Putin beer.

Russian President Vladimir Putin. File pic

They call it “Hello My Name is Vladimir” beer, and the label features an image of Putin complete with lipstick and eye shadow, as well as the slogan: “Not for gays,” BuzzFeed reported.

“The sick, twisted legislation brought about in Russia that prevents people from living their true lives is something we didn’t want to just sit back and not have an opinion on,” the brains behind the beer creation said in a blog post.

BrewDog co-founders, James Watt and Martin Dickle, said 50 percent of profits from “Hello My Name is Vladimir” beer sale will go toward charities that “support like minded individuals wishing to express themselves freely without prejudice,” on their website.