 |
 The MiD DAY Employee Handbook |
MiD DAY: always brand new
MiD DAY is a light-hearted, easy read, an entertaining and mischievous paper that now has a new objective - "Make Work Fun". At MiD DAY, "We deliver an entertaining newsbreak to young professionals during the day “
THE FOCUS is on the Young Urban Mobile Professionals across India (YUMPI) and the company is leaving no stone unturned to connect with them. Today's workplaces are swamped with stress and pressure because of fast-paced work styles and crazy deadlines. MiD DAY as a brand believes in EASING the pressure, and spreading the message of MAKE WORK FUN!
A HOST of addictive, fun sections like What's On, Hit List, Crosswords, Horoscope and Fun@Work ensure the newspaper remains a welcome diversion for young professionals on the move or even a quick pick-me-up to perk their day. |
|
 |
|
 |
Dawn of MiD DAY
In 1938, the late Mr Abdul Hamid Ansari decided to contribute his might towards the freedom struggle by launching an Urdu morning broadsheet, Inquilab Daily. Today, more than 70 years later, Inquilab Daily is the largest circulated and most popular Urdu paper in Maharashtra. He later passed on the mantle to his eldest son Mr Khalid Abdul Hamid Ansari, our chairman. Mr Khalid Ansari diversified into other publications. He has been awarded the Padmashree in recognition of his distinguished service in the field of literature and education (journalism). He launched MiD DAY in Mumbai on June 27, 1979 which turned into Mumbai's favourite tabloid eveninger within six months of its launch. Sunday MiD DAY appeared on news stands 12 months after MiD DAY as a Sunday morning tabloid.
Subsequently, under the able leadership of Mr Tariq Ansari, our managing director, a few more media products were added to MiD DAY. |
Radio MiD DAY
 Radio MiD DAY (Radio One 94.3), MiD DAY made its intentions to be a dominant player in the FM space by winning 7 licenses in the "markets that matter" across the country and by signing a joint venture with BBC Worldwide. The first station from this new venture, Radio One (formerly known as Go 92.5 FM) was launched on 8th June 2006 with a big bang in Mumbai. Radio one with all the favourite RJs of the city plays out the hits and nothing but the hits. Fully aware of changing tastes and passions in music, Radio One reflects the attitude and the choices of the listeners. We have licenses to operate in Delhi, Bangalore, Chennai, Pune, Ahmedabad and Kolkatta. |
 Then and Now
When MiD DAY launched in Mumbai, it was the complete family newspaper. Now, it speaks to the pulse of the city
— its young, working people |
MiD DAY.com
Is not just another online edition of the paper, it is a platform where people connect, get updated,
catch up on the latest gossip and have fun!! We made a foray into cyberspace with mid-day.com in early
1999. Recently, the web site was launched again in its former name mid-day.com. |
|
|
 Inquilab
Inquilab is oldest among all the newspapers of
Mid day Multimedia Ltd;. and it was started in 1938 |
 Gujarati MiD DAY
was launched in 1995 as an afternoon newspaper, synergizing MiD DAY's Mumbai masala
with community news. |
 Bangalore MiD DAY
was launched on June 27, 2006, in the city that is transforming from a
sleepy pensioner's paradise to the world's new tech hub. |
 Delhi MiD DAY
another feather in our cap, was launched on May 2, 2007. The newspaper now brings all the news that matters
to the nation's capital. One breaking story after another, the paper not only reinvented itself but also made
a mark within just a few months of its launch, keeping in tune with the spirit of MiD DAY. |
|
 |
|
