Risk of losing a big project, top actress' publicity team has swung into action — damage control involves making a spectacle of her relationship with this cool, young actor
Rumours of this leading actor couple's off-on romance have been grist for gossip mills for quite some time, but what came in its wake was something the girl couldn't dismiss easily. The actress ran the risk of losing a big project in which she has been paired opposite her beau for the third time.
Aware of professional perils, her publicity team has swung into action — damage control involves making a spectacle of her relationship with this cool, young actor. While he has hardly shied away from proclaiming undying love for her, she preferred to maintain a diplomatic stance.
A source says, "There were reports of this actress spending time with her ex, who's also an actor, while not giving enough time to her beau while completing an assignment abroad. This invited negative publicity."
The tongue wagging reached a point where she was about to lose a film. "It hampered her brand value and also planted doubts in the filmmaker's mind about the lead pair's equation. So, her image managers devised a quick-fix solution — portray the couple as madly in love and ready go public," adds the source.