Diya Diamonds add bling at IRFW
Bollywood actor and brand ambassador for Diya Diamonds, Celina Jaitley unveiled the new collection, Ilisha - The Queen of Earth' at the opening day of India Resortwear Fashion Week (IRFW) at Hotel JW Marriot, Juhu
Fashion designer Pria Kataria Puri opened the IRFW with a gala show. The new bridal collection from Diya, especially unveiled for the ongoing wedding season is a celebration of commitment. The collection is meant for every woman who weaves a dream to look and feel like a queen on her wedding day.
The collection comprises of some exquisite pieces in low weight gold and high value diamond. This makes the pieces very comfortable for the wearer.
Each piece is BIS hallmarked with the diamonds having international laboratory certification. The bridal line boasts of beautiful, intricate and traditional designs. The range has rings, earrings, nose pins, pendant sets, two-piece sets, necklace sets and three-piece sets.
Present at the unveiling alongside Celina was Sushil Sharma, president–Business Development, Gitanjali Group. Ace designer Pria Kataria Puri opened IRFW with her new resort collection, ‘Lust’ that was complemented by some breathtaking jewellery from Diya Diamonds.
And what added feather to the cap was the presence of Celina Jaitley, brand ambassador of Diya Diamonds who was sitting in the front row to watch this spectacular display of colours andjewellery.
Diya Diamonds is the distilled essence of the US $3 billion Gitanjali Group’s five decade long engagement with jewellery. It reflects the Group’s enormous knowledge base of consumer preferences and sensitivities and its ability to produce beautiful jewellery at affordable prices. It also stands for Gitanjali Group’s values of steadfast transparency and fair dealing.
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