From rags to riches

Oct 01, 2014, 05:11 IST | Soma Das

RoguenRags is a brand dedicated to recycled and upcycled products, which also highlights the life of ragpickers and arranges for their de-addiction, rehabilitation and education

Delhi-based brand RoguenRags offers upcycled and recycled fashion accessories. Their product range includes journals, laptop bags, wallets, card-holders, handbags, iPad covers, messenger bags and clutches. The products seem to be made of leather but are actually silk-lined, eco-friendly and animal cruelty-free creations.

The Scintilla N Florins hand purse

Founded by designer Sunny Sharma, RoguenRags seeks to highlight the community of ragpickers who are ostracised and often considered inconsequential by society. To reinforce ragpickers’ child rights, the brand has joined hands with the non-profit organisation, Salaam Baalak Trust.

The Abysmal N Finites wallet
The Abysmal N Finites wallet (Rs 3,900)

Sunny Sharma tells us more about this idea: “We want to set an example by creating a business model where one person’s gain is not another person’s loss. When any business is profitable, it does not have to be individually profitable. Success is only meaningful if it uplifts the entire society.”

The Garden N Guns laptop bag (Rs 8,500)
The Garden N Guns laptop bag (Rs 8,500)

Explaining the plight of ragpickers, Sharma observes, “Rag pickers are forced to live as filthily as their surroundings, which leads to drug addiction, homelessness, crime, health and sanitation issues, not to mention the loss of childhood. Our brand gives them a second chance by arranging for their de-addiction, rehabilitation and education.”

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Price range: Rs 400 to Rs 18,000

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