Google, Facebook face greater scrutiny in Australia

Published: Dec 10, 2018, 21:16 IST | IANS

The task for monitoring and reporting the activities of the tech giants should be given to a new or existing regulatory authority, the watchdog said, adding that these measures are necessary to prevent the power companies from harming the country's m

Representational Image
Representational Image

Flagging lack of transparency around the algorithms that Google and Facebook use to display ads and news, Australia's consumer watchdog has said that the tech giants need to be monitored closely so that they do not abuse their power.

The Australian Competition and Consumer Commission (ACCC) has recommended a mechanism for monitoring how the major tech companies rank and display ads and news content, News.com.au reported on Monday.

The task for monitoring and reporting the activities of the tech giants should be given to a new or existing regulatory authority, the watchdog said, adding that these measures are necessary to prevent the power companies from harming the country's media and digital advertising industries.

In a report, the ACCC argued that the dominance of platforms like Facebook and Google -- who derive a vast majority of their revenue from advertising -- demands increased regulatory oversight.

"Australian law does not prohibit a business from possessing significant market power or using its efficiencies or skills to 'out compete' its rivals," ACCC Chairman Rod Sims was quoted as saying by News.com.au.

"But when their dominant position is at risk of creating competitive or consumer harm, governments should stay ahead of the game and act to protect consumers and businesses through regulation," Sims added.

Catch up on all the latest Crime, National, International and Hatke news here. Also, download the new mid-day Android and iOS apps to get latest updates

This story has been sourced from a third party syndicated feed, agencies. Except for the change in the headline, the story has been provided "AS-IS," "AS AVAILABLE, without any verification or editing from our side. Mid-day accepts no responsibility or liability for its dependability, trustworthiness, reliability and data of the text. Mid-day management/mid-day.com reserves the sole right to alter, delete or remove (without notice) the content in its absolute discretion for any reason whatsoever.

Sign up for all the latest news, top galleries and trending videos from Mid-day.com

Subscribe
Loading...

Naitik Nagda talks on garba and dandiya music in Navratri

NEXT STORY
This website uses cookie or similar technologies, to enhance your browsing experience and provide personalised recommendations. By continuing to use our website, you agree to our Privacy Policy and Cookie Policy. OK