Gul Panag initiated a social experiment to promote her show, Kaleerein, by launching a fake matrimonial website
Gul Panag initiated a social experiment to promote her show, Kaleerein, by launching a fake matrimonial website to highlight the "unfair expectations from girls to change themselves for marriage". She tweeted, "A portal that has brides on display. Pick from sanskari, agyakaari, NRI-ready, etc! If this doesn't make us cringe, what will? Why is it expected out of women to fit into these 'types'? Do we really need to change just to get married? (sic)."
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Twitterati were outraged after learning of the website. She cleared the air by tweeting, "Glad to see the outrage. While the site isn't real, the issue is. It was a social media experiment to mirror a harsh social reality and unfair expectations from girls to change themselves for marriage."
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