Ramayan garners 170 million viewers in four shows

Published: Apr 03, 2020, 14:22 IST | PTI | Mumbai

Ramayan garnered 170 million viewers in four shows over the last weekend in its new avatar, the BARC said on Thursday

A still from Ramayan. Picture courtesy/Doordarshan Twitter account.
A still from Ramayan. Picture courtesy/Doordarshan Twitter account.

Ramayan garners 170 million viewers in 4 shows Ramayan, the over three-decade-old TV series based on Hindu mythology, garnered 170 million viewers in four shows over the last weekend in its new avatar, the BARC said on Thursday.

This catapulted the Ramanand Sagar production as the highest watched 'serial' in the Hindi general entertainment space ever, the Broadcast Audience Research Council said. The show was relaunched last Saturday amid the gloomy times of lockdown due to the COVID-19 pandemic, and a lot of thrust laid by the government machinery to popularise the series.

BARC's chief executive Sunil Lulla said the numbers notched up by the series was a bit surprising and called the move as a 'brilliant' one by the Prasar Bharti. He said eventually, we will also see advertisers flock the series which will be running for a few more days. The inaugural show of the series on Saturday morning had 34 million viewers glued to their TV sets watching and enjoyed a rating of 3.4 per cent, while a telecast the same evening had 45 million viewers and a rating of 5.2 per cent. The show bettered its performance on Sunday, with 40 million and 51 million people watching it in the morning and evening telecasts, respectively.

Catch up on all the latest entertainment news and gossip here. Also download the new mid-day Android and iOS apps to get latest updates

This story has been sourced from a third party syndicated feed, agencies. Mid-day accepts no responsibility or liability for its dependability, trustworthiness, reliability and data of the text. Mid-day management/mid-day.com reserves the sole right to alter, delete or remove (without notice) the content in its absolute discretion for any reason whatsoever

Sign up for all the latest news, top galleries and trending videos from Mid-day.com

Subscribe
This website uses cookie or similar technologies, to enhance your browsing experience and provide personalised recommendations. By continuing to use our website, you agree to our Privacy Policy and Cookie Policy. OK