The government's Swachh Bharat Abhiyan cleanliness campaign was the focus at the World Toilet Summit held in Mumbai. The event was held by the World Toilet Organization, a global non-profit body, which aims to provide sustainable and affordable sanitation solutions to eradicate open defecation practises in the world. Bollywood actor Akshay Kumar is the brand ambassador of Swachh Bharat Abhiyan. All pics/Yogen Shah
Akshay Kumar, the brand ambassador of Swachh Bharat Abhiyan, said there has been a major transformation in India due to the cleanliness campaign. The summit theme was "Can the world be open defecation free by 2030"
In a video message to the gathering, Maharashtra Chief Minister Devendra Fadnavis said the state has become 100 per cent open defecation free, 55 per cent of which was covered after his government came to power in 2014. The World Health Organization estimates that about 2.3 billion people in the world do not have access to clean, safe and reliable toilets, the release said. This number is 732 million in India, it added.
Jack Sim, founder of World Toilet Organisation, said, "We believe in the necessity of a comprehensive behavioural change strategy to focus on bringing the change in the mindset of people". He said the organisation was committed to improving toilet and sanitation conditions worldwide
Akshay Kumar started his career as an action hero but became a star in comedy and romantic genre before switching to varied roles and socially relevant stories
Akshay Kumar believes commercial movies with social messages have a wider reach than documentaries. "I personally believe there is no point making documentary films. I've seen several times in many villages, sorry to say, but nobody reacts to that. People like to see a commercial film. I consider myself lucky who got an opportunity to do commercial cinema and give people a social message in a very different way," he added.
Bollywood actor Akshay Kumar, lyricist Prasoon Joshi were present at the World Toilet Summit held in Mumbai. The government's Swachh Bharat Abhiyan cleanliness campaign was the focus at the event. Akshay Kumar is the brand ambassador of Swachh Bharat Abhiyan. All pictures/Yogen Shah
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