Just when Mumbaikars were wrapping their heads around Korean dramas or K-dramas, they were hit with a new wave, Korean skincare.
In a shocking incident, a girl was apparently seen travelling in the Delhi metro wearing a hydrating sheet mask. The girl later corrected the sources, stating that she was actually travelling in the Mumbai Metro.&nbsp;
The skincare obsession has travelled from Seoul to Sobo with everyone working towards a common goal of wanting to achieve &lsquo;Glass skin&rsquo;. The girl in the viral clip, released a video a few days later explaining how she disagrees with limiting her &lsquo;me-time&rsquo; to the four walls of her home. She holds up a Tony Moly branded mask, which is a Korea based skincare company (No surprises there) and signs off her video with the phrase &ldquo;Skincare, anywhere, always.&rdquo;
There is a feeling of shame attached to the act of self-care that is engrained in Indian culture. A country that thrives on &lsquo;grind culture&rsquo;, expects its people to earn their rewards. The fact that something like practising self-care is being popularised enough to challenge this norm, is a miracle in itself. The people on the internet however, had a different view. Most of them ridiculed what they saw calling it yet another &lsquo;Gen z&rsquo; gimmick to draw attention. They strongly believed that something like hydrating your face must be done behind closed doors. Can the simple act of applying a sheet mask be called an intimate one? Enough to make a whole bunch of people that angry?
Tony Moly may have revolutionised skincare in Mumbai, but it is going to take a lot more &lsquo;incidents&rsquo; like this to shift the perspective of a generation that is hell-bent on guilt-tripping any and everyone trying to take a break, in the city that never sleeps.
<a href="https://www.instagram.com/tonymoly.in_official?igsh=MTI3anVwZ3FkM3A0aQ" target="_blank" rel="nofollow noopener">https://www.instagram.com/tonymoly.in_official</a>

The skincare obsession has travelled from Seoul to Sobo with everyone working towards a common goal of wanting to achieve ‘Glass skin’.

A Korean skincare enthusiast goes viral for practising skincare literally anywhere, even in the me

Other Articles

Mid-Day Fast

Home / Buzz / Article / A Korean skincare enthusiast goes viral for practising skincare literally anywhere, even in the me

A Korean skincare enthusiast goes viral for practising skincare literally anywhere, even in the me

Other Articles

Mid-Day Fast