For millions of Indians, two-wheelers are not just a mode of transport they are a lifeline. Nearly 27,000 people died in road accidents on National Highway during first six months in 2025. From early-morning commutes to late-night deliveries, people navigate busy roads every day; often without adequate protection. Recognising this reality, ICICI Lombard General Insurance continues its helmet distribution initiative to make every day journeys safer for Indians.

Launched in 2015, the initiative has grown into a nationwide movement for safer riding. Since its inception, ICICI Lombard has distributed more than 6,00,000+ helmets and touched over 10,00,000 lives through a combination of road safety awareness programmes, helmet distribution drives, and rehabilitation support for accident victims. The programme has reached people from all walks of life - students, delivery partners, gig workers, and daily commuters - who rely on two-wheelers not just for convenience, but for their livelihoods.