Each and every breath should be a lifesaving act. But for millions, it becomes a deadly risk. With 7 million premature deaths reported by WHO (World Health Organization) linked to air pollution every year, the respiratory health crisis is already knocking at our doors, and India is bearing the brunt. The air quality in cities like Delhi, Mumbai, Kanpur and Kolkata is hitting WHO safety limits by up to 20 times, putting every breath at risk. The silent damage from the harmful pollutants people inhale daily is causing an alarming rise in diseases like Asthma, Bronchitis, and Chronic Obstructive Pulmonary Disease (COPD).

And it doesn`t stop here-The WHO reports that around 2.4 billion people are exposed to harmful household air pollution from cooking with polluting fuels like kerosene, biomass (wood, animal dung) and coal.