From a simple observation of customer behaviour to becoming a pioneer in LED home decor, TedTech's journey reflects its innovation, driven by understanding consumer needs. Founded in April 2019 in Vasai, Mumbai, this startup has revolutionised the traditional lighting industry by seamlessly blending technology with tradition.

A Journey to Sparkling Innovation
The story begins with Nikunj Singh, an electronics engineering graduate, who, along with his three friends - Devesh Rawat, Sunil Vishwakarma, and Amit Singh - started Tedtech Traders as an online seller of LED lights and toys. A pivotal moment came when they noticed customers attempting to pour oil and ghee into their LED diyas, seeking a more authentic experience. This observation sparked an innovative idea - the Water Sensor Diya, a smart adaptation that would activate when water was poured into it, mimicking the traditional oil-based diya.