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Yasharth Rai: Blending Fashion and Business with International Flair

Yasharth’s portfolio extends beyond the runway and into high-profile brand campaigns.

Yasharth Rai

Yasharth Rai

Yasharth Rai is a fashion model and marketing professional with a diverse and multifaceted career. With a master’s degree in International Business from France, he seamlessly combines his corporate expertise with his passion for modelling, creating a unique career path that bridges two dynamic worlds. Currently, Yasharth works as a marketing manager for a pharmaceutical firm in Delhi, where he utilizes his academic background to manage business strategies while pursuing his passion for the fashion industry.

In the modelling arena, Yasharth has made a name for himself by walking the runway for some of the top designers in India. His work includes being part of the prestigious India Beach Fashion Week (IBFW), Season 10, in Goa, where he walked for leading designers such as Rohit Gandhi + Rahul Khanna, Paresh Lamba, Shilpi Naiding, and Prashant Majumdar. His ability to adapt to various styles and bring a unique presence to the runway was also showcased at the 2024 Times Lifestyle Fashion Week in Gurgaon, where he modelled for Mohit Falod and Aikyam by Sakshi Wadera. His versatility on the runway continues to expand his presence in the Indian fashion industry.

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