The stunning ITC Grand Goa Resort & Spa recently hosted the highly successful second edition of Malhar & The Sea, a luxury "musication" experience that brought together an extraordinary lineup of artists and an exclusive audience of 200 ultra-HNI couples. Produced by Showhouse, a leader in experiential events, the festival from August 22-24, 2025, served as a powerful testament to the enduring beauty and continuity of Indian musical traditions. The event, proudly supported by Volvo and Club ITC, and presented in association with The Glenlivet, offered an intimate and unforgettable cultural journey, blending sophistication and unforgettable experiences. A portion of the proceeds from the festival were pledged to the National Association of the Blind (NAB), underscoring the event's commitment to social responsibility and its role in giving back to the community

The festival's opening day was a masterclass in celebrating legacy. It began with the soulful voice of folk luminary Malini Awasthi, whose performance as the Queen of Folk set a majestic and traditional tone. This was followed by a truly historic moment: the rare performance by "3 Generations. One Nation." The legendary Sarod maestro Ustad Amjad Ali Khan, alongside his sons Amaan and Ayaan, and grandsons Abeer and Zohaan, took the stage for a performance that was not just about music, but about the living heritage of a musical lineage. Their artistry resonated deeply with every guest, showcasing the passing of a sacred tradition through family. The day’s rhythmic heart was the "Taal Vaadya" performance by celebrated percussionist Taufiq Qureshi and friends, a dynamic display of percussive genius. The night concluded with a forward-looking "Classical Science Fiction" after-party, where Karsh Kale seamlessly blended Indian classical sounds with electronica.