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Home > Buzzfeed > Indias 1 Year MBA in Digital Marketing Launched by Digital Scholar is Now Open for Admissions

India’s 1-Year MBA in Digital Marketing Launched by Digital Scholar is Now Open for Admissions

Updated on: 17 July,2025 06:04 PM IST  |  Mumbai
Buzzfeed | faizan.farooqui@mid-day.com

What sets this MBA apart is its agency-led format. From the first few weeks, students are trained inside a functioning digital marketing agency.

India’s 1-Year MBA in Digital Marketing Launched by Digital Scholar is Now Open for Admissions

1-Year MBA in Digital Marketing

If you're looking for the best MBA in digital marketing in India and want to become a skilled, job-ready digital marketer, Digital Scholar’s 1-Year MBA in Digital Marketing offers a unique blend of global recognition, practical training, and 100% placement support. Designed in collaboration with Woolf University, this full-time program is delivered offline and includes live internships, performance-based learning, and real client work.

The course is currently offered at Digital Scholar’s campuses in Chennai and Mumbai, two cities known for their growing digital ecosystems and access to top companies. Digital Scholar was awarded at the 2024 World Education Summit for offering the best digital marketing course in Mumbai. Earlier known for its 4-month programs tailored for working professionals, the institute has now launched a full-fledged 1-Year MBA in Digital Marketing. This degree program is open to graduates from any stream and is especially suited for students, career switchers, freelancers, and business owners looking to build deep digital expertise in a structured, outcomes-focused environment.

What sets this MBA apart is its agency-led format. From the first few weeks, students are trained inside a functioning digital marketing agency. They work on client briefs, run paid ad campaigns, build marketing funnels, and monitor real-time metrics such as return on ad spend (ROAS), cost per lead (CPL), and customer lifetime value (CLTV). This hands-on approach gives them a practical foundation that is rarely offered in traditional MBA courses.


The curriculum includes five major learning clusters:

  • Business Strategy and Entrepreneurship
  • Core Digital Marketing (SEO, Performance Marketing, Funnels, and Social Media)
  • AI-Powered Marketing Tools and Automation
  • Analytics, Attribution, and Retention
  • Capstone Project, Internship, and Personal Branding

The course also covers training in tools like Excel for business, SQL, Power BI, and email flows along with a dedicated module on AI tools, prompt engineering, and marketing automation, which prepares students for the next wave of digital roles.

According to Rishi Jain, Co-founder and CEO of Digital Scholar, widely known as the India's best ai corporate trainer “This MBA is built for the future. Most traditional programs lack practical training, and that’s where we come in. We’ve trained over 100,000 students and know exactly what recruiters and clients expect. Our MBA ensures students don’t just learn marketing — they actually do it.”

As part of the program, each student completes a live internship with a brand or agency, builds a personal website, and creates a portfolio of work that can be presented to recruiters. Weekly assignments, industry-led mentorship, and internal reviews help students build confidence and industry readiness by the time they graduate.

Key features of the program include:

  • Offline learning with real faculty, not just recordings
  • Global MBA certification via Woolf University
  • Dual certification (Woolf + Digital Scholar)
  • 100% placement guarantee with dedicated career support
  • Internship opportunities in both Chennai and Mumbai
  • Training by ex-IIM, ex-Stanford, and agency faculty

Applications are now open for the upcoming intake. The program runs for 12 months, full-time, and seats are limited per city. Scholarships are available for early applicants.

Eligibility: Any graduate from any stream

Cities: Chennai and Mumbai (offline)

Website: www.digitalscholar.in

About Digital Scholar

Founded by Sorav Jain and Rishi Jain, Digital Scholar is one of India’s leading  and award winning digital marketing institutes. With over 100,000+ students trained and partnerships with brands across industries, the institute is known for its agency-style training model and industry-ready curriculum. Its collaboration with Woolf University ensures students receive international credentials alongside real-world capabilities.

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