Superdry, the global fashion and lifestyle label celebrated for its British heritage, Japanese-influenced graphic language and contemporary streetwear precision, announced the India launch of Superdry Sport-its new high-end, fashion-led performance wear category created for the modern movement generation.

Superdry Sport marks a bold evolution for the brand, expanding its street-style legacy into a refined, technical, performance-first design direction. Built in collaboration with global performance designers, the collection combines advanced functional engineering, athletic-grade detailing, and Superdry’s elevated aesthetic-delivering apparel that performs under pressure and looks iconic everywhere else.