In a country where food content dominates social media, a recent video featuring a local man and street vendor has gone hilariously viral — not for its recipe, but for the unexpected dose of deshbhakti he received with his Maggi order.

The now-trending reel opens with the local man cheerfully asking for a plate of Maggi at a street-side thela. But instead of a hot bowl of noodles, what he got was a fiery speech on nationalism, colonial hangovers, and the urgent need to "support swadeshi" snacks.