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IN PHOTOS: Air India unveils new logo at rebranding event

Updated On: 10 August, 2023 08:57 PM IST | Anagha Sawant

The Tata-backed airline Air India on Thursday unveiled its new logo, replacing the previous "Wheel of Konark" (Pic/PTI)

Tata Sons Chairman N Chandrashekaran and Air India CEO and MD Campbell Wilson during the unvealing of Air India's new logo and livery colours, in New Delhi (PTI)

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Tata Sons Chairman N Chandrashekaran and Air India CEO and MD Campbell Wilson during the unvealing of Air India's new logo and livery colours, in New Delhi (PTI)
While addressing the rebranding event, Tata Sons chairman N Chandrasekaran said that "We are fully committed to this journey to make Air India a world-class airline"

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While addressing the rebranding event, Tata Sons chairman N Chandrasekaran said that "We are fully committed to this journey to make Air India a world-class airline"

"Today is an important milestone, because the new Air India, the vision we have for the airline is also in the backdrop of a new resurgent India, where the aspirations of everyone are limitless," Chandrasekaran said

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"Today is an important milestone, because the new Air India, the vision we have for the airline is also in the backdrop of a new resurgent India, where the aspirations of everyone are limitless," Chandrasekaran said

He said that the new logo symbol - 'The Vista' - is inspired by the peak of the gold window frame, signifying limitless possibilities, progressiveness, and the airlineâ¿¿s bold, confident outlook for the future

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He said that the new logo symbol - 'The Vista' - is inspired by the peak of the gold window frame, signifying limitless possibilities, progressiveness, and the airlineâ¿¿s bold, confident outlook for the future

"We have been at work on the transformation during the last 15 months on this journey because our vision is to make this airline world class in terms of safety, customer service and experience that air india used be known for but this requires enormous work on technology, fleet, maintenance, ground handling, operations and more," he said

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"We have been at work on the transformation during the last 15 months on this journey because our vision is to make this airline world class in terms of safety, customer service and experience that air india used be known for but this requires enormous work on technology, fleet, maintenance, ground handling, operations and more," he said

"We have ordered largest fleet. It going to take time and in the meanwhile we have refurbished and get our current fleet in acceptable manner," he added

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"We have ordered largest fleet. It going to take time and in the meanwhile we have refurbished and get our current fleet in acceptable manner," he added

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