Punit Balan Group Takes Strategic Leap Into Motorsports
Updated On: 13 July, 2026 05:11 PM IST | Mumbai | Buzzfeed
Punit Balan Group enters ISRL Season 3 with PBG Racing, strengthening India`s growing Supercross and motorsports ecosystem.

Punit Balan Group.
The Indian Supercross Racing League (ISRL) has announced the addition of a new franchise ahead of Season 3, with the Pune-based Punit Balan Group (PBG) entering the championship through its team, PBG Racing. The move marks the group’s first major venture into motorsports and is being seen as an important milestone in the continued expansion of India’s professional Supercross ecosystem.
The announcement comes at a time when ISRL is working to strengthen its franchise model and broaden its reach among sports fans, sponsors and commercial partners. League officials believe the addition of PBG Racing will not only increase the competition’s visibility in Maharashtra but also attract new audiences to a sport that has been steadily gaining momentum in India.
