The post on their Instagram account read, "Introducing Jung Kook. The global icon in iconic denim."

Their Twitter post read, "For some, iconic comes easy. introducing Jung Kook in Calvin Klein denim. want to see more of this look?"

Earlier the brand had released a teaser of their collaboration with Jungkook with a short video. Army immediately shared fan edits of Jungkook in CK.

During his live the vocalist had said, "If you really look at my underwear I only have Calvin Klein. When doing things like brand ambassador or model, I have to work individually and think about the company and such but at the same time I want to do it with things that I actually use and pay money to have. I would show you I really only wear Calvin Klein."

Meanwhile, Blackpink’s Jennie is the face of Calvin Klein’s spring campaign, endorsing the brand’s ‘Calvins or nothing’.' The brand posted images of Jennie on social media with the caption: “Like a summer rose."