People struggle a lot when starting a business. It takes time and determination to succeed in your chosen profession. Every successful businessman will tell you all about the trials and tribulations they have undertaken to succeed in their careers. One of them is Gentjan Cekeli, who has dedicated a large portion of his life to finding and spreading the success stories of Albania’s culture and its people.

Born in Tirana, Albania’s capital, Gentjan is the founder of Jeta Osh Qef (Life is Funny), an Albanian news and media site. The website and its associated social media presence on Facebook are well-known to the Albanian public. Jeta Osh Qef is particularly famous for promoting only positive stories about Albanian life and culture while denouncing negative stories that were seen as harmful to the image of Albania.