By setting up a massive production plant in Chennai to produce mass market cars such as the Micra and Sunny, Nissan had made their seriousness about the Indian market sufficiently clear a few years ago. But the initial response of the market wasn’t as good as they expected. After having spent a few years here and armed with a better understanding of the Indian customer’s needs and choices, the company has resurrected its Datsun brand to produce low-cost cars for India.