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Youre dumped

As the floriculture business wilts under the weight of the Coronavirus lockdown, florists and traders tell us why it-s nothing like what they-ve seen before

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Dilip Salunke, who runs Bycullas Shri Sainath Flower Shop, has been out of work for two months. "Mid-level florists like myself are invisible because we neither belong to the upper nor the lowest economic bracket," says Salunke, who caters to the Parsi re

Dilip Salunke, who runs Bycullas Shri Sainath Flower Shop, has been out of work for two months. "Mid-level florists like myself are invisible because we neither belong to the upper nor the lowest economic bracket," says Salunke, who caters to the Parsi re

Kaka Pingale, 48, has been in the business of floriculture since 2003 and has weathered many a storm over the years. But he doesn-t remember a time as mortifying as now. "The last time we saw business plummet was during demonetisation, in 2016. But, it was nothing compared to what we are facing at the moment," says Pingale, who runs a flower farm in Maharastra-s Inglun village, and supplies tulips, roses, carnations and gerberas across the country. For those involved in the trade, profits peak between Valentine-s Day and Mother-s Day. This year, however, the Coronavirus outbreak and the ensuing nation-wide lockdown have blunted operations. "From a 50 lakh-worth business, we have been reduced to zero," he says. His savings are helping him sustain his workers. But it-s getting difficult with each passing day.

Hari Subramanium
Hari Subramanium

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