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Home > Mumbai > Mumbai News > Article > Despite costing Rs 9000kg Thane sweet shops invention sells a record 150 kg

Despite costing Rs 9000/kg, Thane sweet shop's invention sells a record 150 kg

Updated on: 03 November,2016 03:38 PM IST  | 
Anju Maskeri | anju.maskeri@mid-day.com

It’s possible that this Diwali, the costliest mithai selling in Mumbai was at Thane’s Prashant Corner. The Suvarna mithai, says owner Prashant Sakpal, sold at Rs 9,000 per kg

Despite costing Rs 9000/kg, Thane sweet shop's invention sells a record 150 kg

According to Prashant Sakpal, owner of Prashant Corner, the fancy packaging of the mithai costs Rs 1,000. Pics/Datta Kumbhar
According to Prashant Sakpal, owner of Prashant Corner, the fancy packaging of the mithai costs Rs 1,000. Pics/Datta Kumbhar


It’s possible that this Diwali, the costliest mithai selling in the city was at Thane’s Prashant Corner. The Suvarna mithai, says owner Prashant Sakpal, sold at Rs 9,000 per kg. And customers didn’t seem to mind. Sakpal claims to have sold 150 kilos of the precious sweet.



Prepared using gold leaves, almond, saffron, pistachio and cardamom, the ostentatious ingredients justify the price, he says. While the mamra badam were imported from Iran (Rs 4,000/kg), the saffron was procured from the fields of Pampore in Kashmir for Rs 1 lakh. “Mamras are grown organically without using chemicals. They are rich in nutrients and sugar, which means I didn’t need to add additional sugar,” says Sakpal. The pishori pistachios came from Iranian dealers at Rs 2,000/kg, smaller in size but packing a nutritional punch higher than other shelled varieties. The fancy packaging added another Rs 1,000 to the cost. “When you are gifting someone expensive mithai, it needs to look worth it, right?” laughs the 50-year-old.

Sakpal says the preparation was laborious. “It took over 8 hours to prepare 5 kg of Suvarna. The almonds and pistas are boiled in water before they are soaked in rose water till the skin peels off,” he says, adding he was confident of being able to market it, as “corporators and MLAs for a bulk of my clientele”.

Rs 4,000
Rate per kilo of Mamra badam from Iran

Rs 2,000
Rate per kilo of pishori pistachios from Iran

Rs 1 lakh
Cost of Saffron procured from Pampore in Kashmir

Rs 1,000
The cost of fancy packaging for the expensive mithai

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