Home / News / India News / Article /
Bigger and better than Big Apple
Updated On: 12 January, 2010 07:44 AM IST | | Shashank Shekhar
Organisers say the 10th Auto Expo attracted more visitors than the one held at New York
Organisers say the 10th Auto Expo attracted more visitors than the one held at New York
The 10th Auto Expo at Pragati Maidan came to an end on Monday. But as the final curtains went down, auto manufacturers were left smiling.
 |
|
Bada hai to behtar hai: A large crowd attended the 10th Auto Expo at Pragati Maidan in New Delhi. PIC/Rajeev Tyagi |
Big, bigger, biggest
About 72 vehicle launches and more than 10 global initiatives made the show as big as the ones held at Shanghai and Tokyo. The seven-day show attracted close to 14 lakh visitors, with an average of 2 lakh visitors a day. The last Shanghai Auto show saw 6 lakh guests.
According to the organisers, Auto Expo 2010 also emerged as among the largest automobile shows, even surpassing the more popular one organised in New York.
Green drive
The Expo not only gave us new cars and attracted a large crowd but also promoted the concept of responsibility towards nature.
Clean and green was clearly the flavour of the event where hybrids and battery-powered vehicles were showcased in equal measure along with those that run on conventional fuels. Almost all car majors showcased their electric and hybrid models. At the Hyundai Motors pavilion, children loved the unique Safety Zone, whichu00a0 tried to inculcate safe-driving habits in school-going kids.
Star power
The Expo had another unique feature: the highest footfall of celebrity endorsers. From Shah Rukh Khan, Ajay Devgan, Vivek Oberoi, Saif Ali Khan and John Abraham, to cricket icon Saurav Ganguly and Moto GP champion Valentino Rossi, all of them became crowd-pullers at the motor extravaganza.
| Auto rewind |
|
The 9th Auto Expo held at Pragati Maidan in January 2008 attracted about 1.8 million visitors and generated business enquires worth about Rs 20,000 crore. How do you like the new new mid-day.com experience? Share your feedback and help us improve. Read Next Story Trending StoriesLatest Photos |
