Mugs and T-shirts with witty one liners like 'Jalebii High', 'Pink Sheep of the Family', 'Haan Hoo! Toh?' (Yes I am! So?) are catching up among the capital's gay community that held the third edition of its Gay Pride Parade on Sunday.

Such customised products are increasingly gaining popularity among the lesbian, gay, bisexual and transgender (LGBT) community which wants to assert its identity a year after a court decriminalised homosexuality.