A general perception of charity is the distribution of freebies. People usually associate helping others by giving something to them. While the intent in such cases is laudable, a far more profound effort is to enable others. Empowering people and assisting them to fend for themselves is the most desirable and viable way of elevating them. "Don't give the person a fish, teach him to fish." The aphorism applies to individuals and even to countries. Apart from making the recipient self-reliant, it upholds the dignity of the beneficiary.

The aforementioned philosophy was entrenched in the mind of Bhai Meer Singh student of Doon school who with the support of his social service teacher Ms. Amrit Burrett set out to uplift the life of the women in the neighboring villages. Driven by the principle of egalitarianism, Meer Singh was appalled by the disparity in the living conditions of the privileged and the less fortunate. He understood that the only sustainable way of helping the needy would be by securing employment for them, which would then ensure a steady source of income. He had an innate sense of design and remarkable understanding of leather. Meer conceived the idea of setting up a manufacturing facility that would employ women from the neighborhood villages to produce leather accessories.