Updating his social media profile to describe himself as "A common man in search of good politics!", Annamalai said he wants to challenge the state's entrenched political culture, including caste-based politics and the long-standing dominance of Dravidian ideology

Directed by Indra Kumar, the film is produced by Ajay Devgn, Bhushan Kumar, Krishan Kumar, Ashok Thakeria, Indra Kumar, Anand Pandit, and Kumar Mangat Pathak.