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Is IPL 2017 the key to Kenya's tourism growth?

<p>Kenya will use the ongoing Indian Premier League (IPL) to market its tourism products and create interest for travel into the country, its tourism body has said</p>

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IPL 2017

IPL 2017

Kenya will use the ongoing Indian Premier League (IPL) to market its tourism products and create interest for travel into the country, its tourism body has said. Kenya Tourism Board has allocated about $250,000 for the destination marketing and promotional campaigns in partnership with the Rising Pune Supergiant (RPS), Xinhua news agency reported.

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