Megastar Salman Khan on Sunday said that "it is very essential to do sanitisation" which has assumed a great significance in the wake of the COVID-19 pandemic. The actor put out a video on Twitter and said, "I have launched my brand FRSH and it is very essential to do sanitisation."

Launching my new grooming & personal care brand FRSH! @FrshGrooming
Yeh hai aapka, mera, hum sabka brand jo layega aap tak behtareen products. Sanitizers aa chuke hain, jo milenge aapko yaha https://t.co/L3U5PlsGlt
Toh try karo!@FrshGrooming ko follow karo! #RahoFrshRahoSafe pic.twitter.com/iuteEphLzd

— Salman Khan (@BeingSalmanKhan) May 24, 2020

Salman added that earlier they were planning to launch deodorants, but the "need of the hour is to start sanitisers."