TikTok, Red Chillies Entertainment introduces #Zerochallenge

Updated On: 20 December, 2018 07:37 AM IST | Mumbai | mid-day online correspondent

Red Chillies Entertainment will release some of the dialogues and short video excerpts from the movie on its official TikTok handle. TikTok users can also expect Shah Rukh Khan to cheer them on during the course of the #zerochallenge

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Zero poster

TikTok, a leading short video platform, and Red Chilies Entertainment, a noted studio and production house, are collaborating to promote the Shah Rukh Khan, Anushka Sharma and Katrina Kaif-starrer 'Zero' with the launch of #zerochallenge.

Touted as one of Google Play Store's best apps of 2018 in the 'most entertaining' category in India, TikTok ends 2018 with a bang and brings special treats for its users in India. Users with the most creative videos get a chance to win official merchandise of the movie. Also, ten winners with the most creative video submissions get a chance to meet the three superstars of the movie in person.