Undeterred by the failure of her clothes line, popstar Jennifer Lopez is all set to launch a lifestyle brand and says that she is determined to excel this time. The 41-year-old American Idol judge is teaming up with her singer-husband Marc Anthony for the brand's launch. Renowned fashion designer Tommy Hilfiger will be working with Jenny on the new project. <img alt="" src="/imagedata/2011/may/jlo.jpg" border="5" /> "The difference this time around is Jennifer is fully engaged with the company now," said Hilfiger. Earlier the singer-actress was forced to retire from her Sweetface brand in 2009 after failing to connect with shoppers. u00a0 "I felt like I was trapped in a situation I couldn't get out of and my name was stamped on things that I didn't believe in. I didn't understand the business well enough," said Lopez.

Undeterred by the failure of her clothes line, popstar Jennifer Lopez is all set to launch a lifestyle brand and says that she is determined to excel this time.

Jennifer Lopez is back on the block!

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Jennifer Lopez is back on the block!

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