Iqbal Khan erased his Instagram to mirror his character Dr Dev’s memory loss in Hui Gumm Yaadein. The digital blackout symbolised identity and emotional void, setting the tone for the Sony SAB medical drama about humanity beyond memory
Iqbal Khan
Iqbal Khan’s sudden Instagram blackout at the start of the year was not a casual social media detox or a New Year reset. It was, in fact, a carefully thought-out extension of his return to television with Sony SAB’s upcoming medical drama Hui Gumm Yaadein – Ek Doctor, Do Zindagiyaan. The actor archived his entire digital footprint to emotionally align himself and his audience with the inner world of his character, Dr Dev.
Iqbal Khan returns with a challenging role
In the show, Dr Dev suffers a life-altering setback when he loses eight years of his memory. He wakes up to a world that remembers him vividly, while he is left grappling with a fractured sense of self. His past relationships, professional achievements, and personal milestones remain intact for everyone else, but for him, they exist only as blank spaces. The Instagram reset, Khan explains, was designed to reflect this exact void.
Speaking about the decision, Iqbal Khan shared, “The digital blackout was an invitation for audiences to step into Dr Dev’s world before the story unfolds. Imagine waking up one day and realizing everything you lived, every memory you cherished, is gone. This was my way of sharing that fear, that emptiness with the audience.” By wiping his online presence clean, the actor recreated the unsettling isolation his character experiences, blurring the line between performance and personal preparation.
All about the upcoming show
Hui Gumm Yaadein – Ek Doctor, Do Zindagiyaan is the Indian adaptation of the internationally acclaimed Italian series DOC – Nelle Tue Mani. Sony SAB brings the globally loved format to Indian viewers with a reimagined narrative that blends emotional depth, cultural sensitivity, and a strong human core. The adaptation promises to retain the soul of the original while grounding it in relatable Indian realities.
At the heart of the story is Dr Dev, a doctor known for his brilliance, intuition, and compassion. Even after losing eight crucial years of his personal and professional identity, he continues to heal others. Stripped of memories but not humanity, Dr Dev relies on instinct, empathy, and an innate sense of right and wrong to guide his decisions. His journey becomes less about reclaiming the past and more about rediscovering purpose in the present.
With this unconventional approach to promotion and preparation, Iqbal Khan signals a deeply immersive performance, setting the tone for a show that explores memory, identity, and the resilience of the human spirit.
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