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A peek into the world of Mumbai's ad jingle singers
Updated On: 08 October, 2014 08:40 AM IST | | Nirmika Singh
These voices are familiar, but chances are, you don't know who they belong to. the guide introduces a few popular names from Mumbai's ad jingle circuit as one of its ilk, Caralisa Monteiro, readies to release her music album
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‘When I grow up, I want to become an ad jingle singer,’ said no one ever. The reigning queen of jingles, Caralisa Monteiro took up the job of singing commercials “purely to earn money” as she was the only working member in her family. “It was only after a few years that I realised I was really good; there were times when I have recorded four jingles in a day,” recalls Monteiro, who had to her credit over 3,500 jingle since she started out in 1999.
Caralisa Monteiro
She is now ready with her debut album called Illusions. It is a multi-genre offering featuring Jazz, Soul, Rock and Blues.
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