Kay Beauty, the make-up collection I launched in 2019, with Nykaa, is personal because it's the result of something I found missing in my life.

As a person, I'm demanding of myself and always push for more. My schedule is constantly changing and I needed make-up that would last me through everything, from workouts to photo shoots to the red carpet. I didn't want to have to worry about it fading, getting spoilt. I was also looking for a whole range so that I had something to cater to my every need.