Imagine walking into a departmental store and finding that all the products are labelled with what you really think of them, uncensored. A bedside clock captioned, ‘Aur time waste kar’, a familiar can of chips that says ‘Singles’, or a ‘Done with your bullshit’ pill. Chuckle all you want but we’re not joking. If all goes to plan, Mumbai-based artist Sidhant Gandhi, also known as Toosid, plans to open a virtual Sid Bazaar, which will stock the hatke, and alarmingly honest versions of everyday utility products, that speak your mind.

Products from the art series. Pics Courtesy/Toosid