Taking cognizance of the bizarre method used by 'Sony Liv' to promote an upcoming series, Mumbai Police has issued a stern warning to the OTT platform. To promote the series, the OTT platform was making audio calls to viewers, wherein a man in a trembling voice would say that he has witnessed a murder and he will be killed too.

On Friday, many 'Sony Liv' subscribers received such a call and the initial digits of the phone number were 40 or 140. In the 24-second voice call, a man said that he has witnessed a murder and has recorded the incident, and now his life is in danger. The voice call ended with the name of the upcoming series that will stream on the platform.