Drum and shame the defaulters — this is the BMC's unique solution to collect the remaining 40 per cent of the property tax for the current fiscal, in just 40 days. The civic officials said the move is just the first step in a series of measures that needs to be taken to ensure owners of residential and commercial buildings pay up.

Inspired by a successful run in Thane in 2016, the Brihanmumbai Municipal Corporation (BMC) began the campaign on Wednesday in Bandra East, and the drum beats would be heard across the city starting Thursday.