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Rent a Tie
Updated On: 02 September, 2009 09:32 PM IST | | Shweta Shiware
Sartorial success is within your grasp with India's first tie hire service
Sartorial success is within your grasp with India's first tie hire service
Ties can be terrifying, some guys admit. Most however, readily confess that it's tough getting through life without ever sporting one. In fact, some firms like Planman Consulting have made it compulsory wear.
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Rahul Wadhwani, managing partner at the multi-interest consulting and business services corporation says, "Like it or not, it is difficult to sell an idea if you don't look professional.
Unlike a call centre employee who needn't bother because his voice is all that people will notice, we need to make the effort."
Sasta aur tikau
Making access to this mandatory corporate accessory a shade easier and economical is India's first rent-a-tie service.
Called Al'z and started by Amar Lodaya, 26, an MBA in banking and insurance and Lucy Mehra, 26, a management graduate, it offers Mumbai professionals four new ties for a modest monthly membership of Rs 300 (you get 3 ties every month, and the fourth is yours to keep).
A three-month membership at Rs 500 lets you pick 12 ties.
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TIE UP: Lucy Mehra and Amar Lodaya at their Masjid Bunder shop. The duo offers Mumbai professionals four new ties for a modest monthly membership of Rs 300. Read Next Story Trending StoriesLatest Photos |
